Where Ideas Root and Flourish
In the Netflix super-hot Korean reality show “Physical: 100 People”, 100 contestants with muscular men and women, competed in various physical challenges, which sparked global interest. Their spirit of dedication to the end is convincing.
At CUHK, there is a “muscle exercise professor” who not only adheres to the mission of fitness and teaching, but also develops a social enterprise with missions. From a professor to a social enterprise CEO, he fully demonstrates that a sportsman is not only “powerful”, but also “brainy”. He is our cover character, professor Raymond Sum, Associate Dean (Undergraduate Studies) and Associate Professor of Department of Sports Science and Physical Education, CUHK.
This issue: #SportScience #Gym #PhysicalFitnessTest #AdolescentHealth #Training #Physical Literacy
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Scholarly Outreach → GLOCAL
From Sports Science to Social Entrepreneurship : Raymond Sum Advocates Positive Life with Physical Literacy
One minute of glory on stage, ten years of hard work off stage. The key to becoming a top athlete is not only physical fitness, but also psychological quality, years of training and self-management.
A glance at Chinese athletes’ struggle history reveals that many have received “teenage training scheme” and have advanced to international competitions step by step. Is it possible for Hong Kong teenagers to become “tomorrow’s stars” if they realize their potential at an early age?
Active Healthy Kids Global Alliance’s 2022 report, compiled with data collected from 682 scholars, shows that the physical activity of children and adolescents in 57 countries or regions in six continents of the world is scoring a disappointing D grade.
What is a healthy lifestyle? How to stay positive when facing ups and downs of life? What are the opportunities and obstacles for running a sports social enterprise? Let’s learn from professor Raymond Sum’s interview.
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The Key to Happy Life — Self-awareness of Physical Literacy
Happy Share station →
“Good show“of Social Enterprises
《That’s How They Run SE》
How can you miss the reality show about celebrities, athlete and social entreprises? Bloomy The Tree(the programme launched by The Home Affairs Department) co-create a reality show 《That’s How They Run SE》 with RTHK, they invited 11 guests to visit 10 SEs, including Miss Alice Mak, SBS, JP, Secretary for Home and Youth Affairs, Chan Ho Yuen, currently the world’s second-ranked wheelchair badminton player, Mr. Simon Kit Lung WONG, BBS, JP, executive director of restaurant management firm LHGroup, and lists of artists including Raymond Wong, Alex Fong, Vincy Chan, Ashley Lin, Asha Cuthert, Alice Fung, Zeno Koo and Ng Siu Hin. They interacted with people working in different positions of SEs to share with you their stories. Stay tunned of 《That’s How They Run SE》!
《That’s How They Run SE》
7 episodes (every Sunday at 8pm)
Live: RTHK TV 31 or Programme Catchup
Facebook
Business Masterclass
As the epidemic continues to slow down, and there is a resurgence in the world economy
, what new opportunities are there in the #postepidemic era?
The Hong Kong Trade Development Council presents the HKTDC Pulse series of three concurrent conferences – EntertainmentPulse, eTailingPulse and MarketingPulse to be held in March 2023. These three concurrent events are designed to converge business executives from across the marketing, entertainment and e-commerce sectors to network, collaborate and create.
This year MarketingPulse X eTailingPulse invited international brand representatives including Mauro Porcini, senior vice president and chief design officer of PeosiCo, Moritz von de Linden, fomrer global chief digital marketing officer of Mars, Gaëtan Belaud , global gead of ads resellers of Sportify, Arnault Castel, founder of Kapok, to speak on topics such as latest market intelligence, MarTech, Data, GenZ and OTO.
MarketingPulse X eTailingPulse
Date: 15 March 2023
Venue: HKCEC | In-person
Details
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Scholars News →
Look! A beautiful graffiti is on the wall of Fullness Hair salon (the social enterprise operated by Last issue cover character ). It turned out to be a series of activities for the 30th anniversary of the NGO Youth Outreach. This year’s closing ceremony will feature “Youth Culture Street” as the theme, more than 40 young artists and teenagers joined the graffiti project, connecting the community with young people, street art and street culture, and making it a “check-in” feature in the district.
Find out more:
Youth Outreach
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